The premise of Customer Experience Management (CEM) is centered around delivering consistent, engaging experiences to customers across all channels that respond dynamically and intelligently to the users, their context, and their devices.
CSS3 is hot. It's easy to start using its great features today within your content management system's component-based presentation model. So why wait? Well, before you go adding a ton of new style attributes into your site's theme, you'd better consider designing a more modular system to control the presentation of your web content.